MARKETING: REAL PEOPLE...ACCESS CARD
MARKETING: REAL PEOPLE...ACCESS CARD
11th Edition
ISBN: 9780137684649
Author: Solomon
Publisher: INTER PEAR
Question
Book Icon
Chapter 9, Problem 3QA
Summary Introduction

To ascertain: The concept of Product Life cycle and the stages of it.

Introduction: Product Life Cycle: It describes how a product travel with the time which starts from its launch and ends when is removed from the product line. The life of the product when it reaches to market and when it is removed from the market helps a company to take measures according to each and every step.

Blurred answer
Students have asked these similar questions
Explain the summary of product life-cycle characteristics?
Describe the stages of the product life cycle and the marketing strategies associated with each stage.
What are the major stages of the product life-cycle.