Operations Management
Operations Management
13th Edition
ISBN: 9780135173626
Author: HEIZER, Jay, RENDER, Barry, Munson, Chuck
Publisher: Pearson,
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Chapter 8, Problem 2.4VC
Summary Introduction

Case summary:

The vice president of HR café is to select the next country for the café. In the front end selecting the city and the country will take a lot of research. The vice president picks the final spot and also keeps in track on the first year sales in the country.

The identification of site locations is taking into the factors of city centers where the trend of nightlife is on a high. The location analysis also means that there is a 10 to 15 years of investment in the new location.

To determine: Under which conditions do HRC prefer to franchise a café.

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Problem 1: A large pharmaceutical chain aims to build a new store to be able to deliver from it to the rest of the mid-west area. By now, three different locations have been selected. Some data about factors, weights and location are provided to make the selection. Locations Factor Weight Peoria Des Moines Chicago Closeness to markets 20 4 7 Labor costs 8 4 Taxes 15 9 7 Closeness to providers 10 10 10
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QUESTION 2 1. Mr. Jack is in the process of expanding his manufacturing business. He decided to open a plant in the coming year. He has four locations in mind. The costs information for these locations is in the following table. Locations Fixed Costs Variable Costs/unit a. i. ii. iii. A 60,000 30 B 80,000 20 с 100,000 15 D 130,000 10 Write an equation to represent the total costs for each location. Draw the total costs lines for each location on the same axes. (Use output ranges of 2000, 4000, 6000, 8000 etc. and intervals of $50,000 on the Y axis. Over what range of output is location A the most preferred location?
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