Understanding Business
Understanding Business
13th Edition
ISBN: 9781264249527
Author: Nickels, William G.
Publisher: MCGRAW-HILL HIGHER EDUCATION
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Chapter 8, Problem 1VC
Summary Introduction

Case summary:

F is in a business of quick service dinning. F is the fastest growing restaurant business and receives 4,000 applications every year for franchise. It offers burritos, wraps, soup, salads and other foods also. MC the founder of the company wants to make healthy living easier. With this objective in mind, MC opened the restaurant. Now, MC allows franchise only to those individuals who have the same passion. F uses flat organizational structure. Flat structure removes many layer of management.

There is no necessary formal structure. The member of team also works on standing desk. Franchise of F also uses same flat structure and have same environment. Today, franchise of F is spreading faster. In this fast moving world, F has maintained its core value.

Characters in the case: F Company and Person MC.

Adequate information:

F Company was founded in 2005. It is now in 300 locations worldwide. F Company receives 4,000 franchise applications yearly.

To determine: Esprit de corps and the way in which it is developed in F Company.

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