MKTG 12:STUDENT ED.-TEXT
12th Edition
ISBN: 9781337407595
Author: Lamb
Publisher: Cengage
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Chapter 7, Problem 2LO
Summary Introduction
To discuss: The B-to-B internet marketing
In the area of internet marketing B-2-B refers to the exchange of services, products or information that is e-commerce among the businesses than the consumers and businesses.
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