Data Mining for Business Analytics: Concepts, Techniques, and Applications with XLMiner
3rd Edition
ISBN: 9781118729274
Author: Galit Shmueli, Peter C. Bruce, Nitin R. Patel
Publisher: WILEY
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Textbook Question
Chapter 5, Problem 4P
Consider Figure 5.16, the decile-wise lift chart for the transaction data model, applied to new data.
a. Interpret the meaning of the first and second bars from the left.
b. Explain how you might use this information in practise.
c. Another analyst comments that you could improve the accuracy of the model by classifying everything as nonfraudulent. If you do that, what is the error rate?
d. Comment on the usefulness, in this situation, of these two metrics of model performance (error rate and lift).
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Q4: Consider the following MAILORDER relational schema describing the data for a mail order
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PARTS(Pno, Pname, Qoh, Price, Olevel)
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EMPLOYEES(Eno, Ename, Zip, Hdate)
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e. Retrieve the names of customers who have ordered parts costing less…
Q4: Consider the following MAILORDER relational schema describing the data for a mail order
company. (Choose five only).
(10 Marks)
PARTS(Pno, Pname, Qoh, Price, Olevel)
CUSTOMERS(Cno, Cname, Street, Zip, Phone)
EMPLOYEES(Eno, Ename, Zip, Hdate)
ZIP CODES(Zip, City)
ORDERS(Ono, Cno, Eno, Received, Shipped)
ODETAILS(Ono, Pno, Qty)
Qoh stands for quantity on hand: the other attribute names are self-explanatory. Specify and
execute the following queries using the RA interpreter on the MAILORDER database schema.
a. Retrieve the names of parts that cost less than $20.00.
b. Retrieve the names and cities of employees who have taken orders for parts costing more than
$50.00.
c. Retrieve the pairs of customer number values of customers who live in the same ZIP Code.
d. Retrieve the names of customers who have ordered parts from employees living in Wichita.
e. Retrieve the names of customers who have ordered parts costing less than$20.00.
f. Retrieve the names of customers who have not placed…
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Data Mining for Business Analytics: Concepts, Techniques, and Applications with XLMiner
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