Fundamentals of Management: Essential Concepts and Applications (9th Edition)
Fundamentals of Management: Essential Concepts and Applications (9th Edition)
9th Edition
ISBN: 9780133499919
Author: Stephen P. Robbins, David A. De Cenzo, Mary A. Coulter
Publisher: PEARSON
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Chapter 5, Problem 26DQ
Summary Introduction

To determine:

Cisco consumer marketing effort should be identified.

Introduction:

The main purpose of the business is to earn profits, hence it becomes necessary to compete and earn profits in the market. It is true that the business should act morally while competing and making profits, but still Competitiveness and profitability are its important values. A company can still make money while adhering to an ethical code of business operations.

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