Marketing - Standalone book
Marketing - Standalone book
13th Edition
ISBN: 9781259573545
Author: Roger A. Kerin, Steven W. Hartley
Publisher: McGraw-Hill Education
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Chapter 4.2, Problem 4.5LR
Summary Introduction

To determine: Moral idealism

Introduction:

The Consumer Bill of Rights that came into existence in the year 1962 has codified the exchange ethics between the sellers and buyers. The major aim of this rights is to be informed, safety, to be heard, and to select.

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