The big data and the opportunities and challenges it provides to the marketers. Introduction: The information in large numbers and huge quantities that have been generated in the market by the collection, analysis, and storage mechanism is termed as big data.

Question

Want to see more full solutions like this?

Answer 1

Question

Chapter 4, Problem 4.1DQ

Summary Introduction

To discuss: The big data and the opportunities and challenges it provides to the marketers.

Introduction:

The information in large numbers and huge quantities that have been generated in the market by the collection, analysis, and storage mechanism is termed as big data.

Expert Solution & Answer

Explanation of Solution

The information in recent trends is overflowing, as the consumers get more data through online, mobile, and internet. The big data are the complex information that is used by the companies for various purposes.

Opportunities and challenges of the big data:

There are various opportunities a company can gain from the source of big data. This will help the companies to gain more and achieve consumer insights.

The big data provide various challenges such as too much of information will distract the decision making of the company. Companies need better information than more information.

Example:

If a company wants to know the preference and reviews of its product, it can use the social media to collect the information. However, the social media will have more comments and reviews, where the company cannot read and come to a conclusion.

Want to see more full solutions like this?

Subscribe now to access step-by-step solutions to millions of textbook problems written by subject matter experts!

Students have asked these similar questions

The various objectives of promotion. What ways does promotion benefit marketers?

| do not copy from another same ques answer,i need differe nt one. Task Description: One of the most important questions faced by business leaders in the strategic marketing process is a choice of timing to launch new product/technologies and enter new markets. There are two options: to be a pioneer or to be a follower. Both have advantages and risks, the relative success of each strategy depends on several factors, both internal and external. Tasks: Answer the following essay questions: 1. What are the advantages of being a pioneer and follower company? Provide examples of successful pioneer and follower companies. 2. What product life cycle strategies do successful pioneer and follower companies implement to increase growth and maintain a strong competitive advantage? Provide examples of companies to support statements made. Follow instruction: 1. Word: within 2500 word, not bellow 2400. 2. Give table, charts, diagrams, graphs and images should be properly cited and properly named.

What is a good response to this statement? Hi Class, The global company that I believe does an excellent job of marketing is Salesforce. According to Salesforce, the International Data Corporation (IDC) ranked Salesforce as the #1 CRM vendor worldwide. (Salesforce, 2024) Every business relies on a CRM to manage its contact data, specifically, the contact information so that sales and marketing teams can communicate with the customers, prospects, vendors, partners, affiliates, and any other contact that conducts business with the company. CRM systems are the lifeline of the sales team. I believe the success of Salesforce’s marketing strategy lies in their ability to become experts of their buyers—the buyer's needs and challenges, buying drivers, social and economic drivers, and trial-to-product adoption strategies. Salesforce is constantly innovating its platform to stay ahead of competitors. The company also leverages strategic acquisitions such as Tableau and Slack to propel growth…

Answer 2

Question

Chapter 4, Problem 4.1DQ

Summary Introduction

To discuss: The big data and the opportunities and challenges it provides to the marketers.

Introduction:

The information in large numbers and huge quantities that have been generated in the market by the collection, analysis, and storage mechanism is termed as big data.

Expert Solution & Answer

Explanation of Solution

The information in recent trends is overflowing, as the consumers get more data through online, mobile, and internet. The big data are the complex information that is used by the companies for various purposes.

Opportunities and challenges of the big data:

There are various opportunities a company can gain from the source of big data. This will help the companies to gain more and achieve consumer insights.

The big data provide various challenges such as too much of information will distract the decision making of the company. Companies need better information than more information.

Example:

If a company wants to know the preference and reviews of its product, it can use the social media to collect the information. However, the social media will have more comments and reviews, where the company cannot read and come to a conclusion.

Want to see more full solutions like this?

Subscribe now to access step-by-step solutions to millions of textbook problems written by subject matter experts!

Answer 3

Question

Chapter 4, Problem 4.1DQ

Summary Introduction

To discuss: The big data and the opportunities and challenges it provides to the marketers.

Introduction:

The information in large numbers and huge quantities that have been generated in the market by the collection, analysis, and storage mechanism is termed as big data.

Expert Solution & Answer

Explanation of Solution

The information in recent trends is overflowing, as the consumers get more data through online, mobile, and internet. The big data are the complex information that is used by the companies for various purposes.

Opportunities and challenges of the big data:

There are various opportunities a company can gain from the source of big data. This will help the companies to gain more and achieve consumer insights.

The big data provide various challenges such as too much of information will distract the decision making of the company. Companies need better information than more information.

Example:

If a company wants to know the preference and reviews of its product, it can use the social media to collect the information. However, the social media will have more comments and reviews, where the company cannot read and come to a conclusion.

Want to see more full solutions like this?

Subscribe now to access step-by-step solutions to millions of textbook problems written by subject matter experts!

Answer 4

Question

Chapter 4, Problem 4.1DQ

Summary Introduction

To discuss: The big data and the opportunities and challenges it provides to the marketers.

Introduction:

The information in large numbers and huge quantities that have been generated in the market by the collection, analysis, and storage mechanism is termed as big data.

Expert Solution & Answer

Explanation of Solution

The information in recent trends is overflowing, as the consumers get more data through online, mobile, and internet. The big data are the complex information that is used by the companies for various purposes.

Opportunities and challenges of the big data:

There are various opportunities a company can gain from the source of big data. This will help the companies to gain more and achieve consumer insights.

The big data provide various challenges such as too much of information will distract the decision making of the company. Companies need better information than more information.

Example:

If a company wants to know the preference and reviews of its product, it can use the social media to collect the information. However, the social media will have more comments and reviews, where the company cannot read and come to a conclusion.

Want to see more full solutions like this?

Subscribe now to access step-by-step solutions to millions of textbook problems written by subject matter experts!

Answer 5

Chapter 4, Problem 4.1DQ

Summary Introduction

To discuss: The big data and the opportunities and challenges it provides to the marketers.

Introduction:

The information in large numbers and huge quantities that have been generated in the market by the collection, analysis, and storage mechanism is termed as big data.

Expert Solution & Answer

Explanation of Solution

The information in recent trends is overflowing, as the consumers get more data through online, mobile, and internet. The big data are the complex information that is used by the companies for various purposes.

Opportunities and challenges of the big data:

There are various opportunities a company can gain from the source of big data. This will help the companies to gain more and achieve consumer insights.

The big data provide various challenges such as too much of information will distract the decision making of the company. Companies need better information than more information.

Example:

If a company wants to know the preference and reviews of its product, it can use the social media to collect the information. However, the social media will have more comments and reviews, where the company cannot read and come to a conclusion.

Answer 6

Chapter 4, Problem 4.1DQ

Summary Introduction

To discuss: The big data and the opportunities and challenges it provides to the marketers.

Introduction:

The information in large numbers and huge quantities that have been generated in the market by the collection, analysis, and storage mechanism is termed as big data.

Expert Solution & Answer

Explanation of Solution

The information in recent trends is overflowing, as the consumers get more data through online, mobile, and internet. The big data are the complex information that is used by the companies for various purposes.

Opportunities and challenges of the big data:

There are various opportunities a company can gain from the source of big data. This will help the companies to gain more and achieve consumer insights.

The big data provide various challenges such as too much of information will distract the decision making of the company. Companies need better information than more information.

Example:

If a company wants to know the preference and reviews of its product, it can use the social media to collect the information. However, the social media will have more comments and reviews, where the company cannot read and come to a conclusion.

Answer 7

Chapter 4, Problem 4.1DQ

Summary Introduction

To discuss: The big data and the opportunities and challenges it provides to the marketers.

Introduction:

The information in large numbers and huge quantities that have been generated in the market by the collection, analysis, and storage mechanism is termed as big data.

Answer 8

Expert Solution & Answer

Explanation of Solution

The information in recent trends is overflowing, as the consumers get more data through online, mobile, and internet. The big data are the complex information that is used by the companies for various purposes.

Opportunities and challenges of the big data:

There are various opportunities a company can gain from the source of big data. This will help the companies to gain more and achieve consumer insights.

The big data provide various challenges such as too much of information will distract the decision making of the company. Companies need better information than more information.

Example:

If a company wants to know the preference and reviews of its product, it can use the social media to collect the information. However, the social media will have more comments and reviews, where the company cannot read and come to a conclusion.

Answer 9

Expert Solution & Answer

Answer 10

Expert Solution & Answer

Answer 11

Ch. 4 - Prob. 4.1DQ Ch. 4 - Prob. 4.2DQ Ch. 4 - Prob. 4.3DQ Ch. 4 - Prob. 4.4DQ Ch. 4 - Prob. 4.5DQ Ch. 4 - Prob. 4.6CTE Ch. 4 - Prob. 4.7CTE Ch. 4 - Prob. 4.9AC Ch. 4 - Prob. 4.10AC Ch. 4 - Prob. 4.11AC

The big data and the opportunities and challenges it provides to the marketers. Introduction: The information in large numbers and huge quantities that have been generated in the market by the collection, analysis, and storage mechanism is termed as big data.

Concept explainers

To discuss: The big data and the opportunities and challenges it provides to the marketers.

Introduction:

The information in large numbers and huge quantities that have been generated in the market by the collection, analysis, and storage mechanism is termed as big data.

Explanation of Solution

Want to see more full solutions like this?

Chapter 4 Solutions

The big data and the opportunities and challenges it provides to the marketers. Introduction: The information in large numbers and huge quantities that have been generated in the market by the collection, analysis, and storage mechanism is termed as big data.

Concept explainers

To discuss: The big data and the opportunities and challenges it provides to the marketers. Introduction: The information in large numbers and huge quantities that have been generated in the market by the collection, analysis, and storage mechanism is termed as big data.

Explanation of Solution

Want to see more full solutions like this?

Chapter 4 Solutions

To discuss: The big data and the opportunities and challenges it provides to the marketers.

Introduction:

The information in large numbers and huge quantities that have been generated in the market by the collection, analysis, and storage mechanism is termed as big data.