Marketing: An Introduction, Student Value Edition Plus MyMarketingLab with Pearson eText -- Access Card Package (13th Edition)
13th Edition
ISBN: 9780134421902
Author: Gary Armstrong, Philip Kotler
Publisher: PEARSON
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Chapter 4, Problem 4.18MML
Summary Introduction
To discuss: The neuromaketing and its usefulness towards
Introduction:
Neuromarketing is the medical technology used in the marketing field to study the consumers mind.
Summary Introduction
To discuss: Neuromarketing research approach usually combines with other approaches.
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Chapter 4 Solutions
Marketing: An Introduction, Student Value Edition Plus MyMarketingLab with Pearson eText -- Access Card Package (13th Edition)
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