Excellence in Business Communication (11th Edition)
11th Edition
ISBN: 9780133544176
Author: John V. Thill, Courtland L. Bovee
Publisher: PEARSON
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Question
Chapter 4, Problem 18LOC
Summary Introduction
To determine:
Communication approach in a situation where audience can be hostile.
Introduction:
Direct approach is to state the main idea first and give evidence. Here you fixate the mind of audience to the main idea.
An indirect approach is showing the evidence and deriving the main idea, and here the audience will also build their own perception while reading the evidence.
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Chapter 4 Solutions
Excellence in Business Communication (11th Edition)
Ch. 4 - Prob. 1CACh. 4 - Prob. 2CACh. 4 - Prob. 1LOCCh. 4 - Prob. 2LOCCh. 4 - Prob. 3LOCCh. 4 - Prob. 4LOCCh. 4 - Prob. 5LOCCh. 4 - Prob. 6LOCCh. 4 - Prob. 7LOCCh. 4 - Prob. 8LOC
Ch. 4 - Prob. 9LOCCh. 4 - Prob. 10LOCCh. 4 - Prob. 11LOCCh. 4 - Prob. 12LOCCh. 4 - Prob. 13LOCCh. 4 - Prob. 14LOCCh. 4 - Prob. 15LOCCh. 4 - Prob. 16LOCCh. 4 - Prob. 17LOCCh. 4 - Prob. 18LOCCh. 4 - Prob. 19LOCCh. 4 - Prob. 4.1AYKCh. 4 - Prob. 4.2AYKCh. 4 - Prob. 4.3AYKCh. 4 - Prob. 1PYSMFACh. 4 - Prob. 4.4ECh. 4 - Prob. 4.5ECh. 4 - Prob. 4.6ECh. 4 - Prob. 4.7ECh. 4 - Prob. 4.8ECh. 4 - Prob. 4.9ECh. 4 - Prob. 4.10ECh. 4 - Prob. 4.11ECh. 4 - Prob. 4.12ECh. 4 - Prob. 4.13ECh. 4 - Prob. 4.14ECh. 4 - Prob. 4.15ECh. 4 - Prob. 4.16ECh. 4 - Prob. 4.17ECh. 4 - Prob. 4.18ECh. 4 - Prob. 1EYSCTPCh. 4 - Prob. 1SYCKO
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