Transportation: A Global Supply Chain Perspective
8th Edition
ISBN: 9781133592969
Author: John J. Coyle, Robert A. Novack, Brian Gibson, Edward J. Bardi
Publisher: Cengage Learning
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Chapter 4, Problem 1.2C
Summary Introduction
Case summary:
Person J realized that some of Company H customers are more profitable than others. Person J also understands that some of the new requirements of the customers are difficult to cost as they are not based on freight volume. Person J has developed an interest in value-of-service methods against traditional cost-of-service methods.
To explain: The pricing strategy for the existing services and the potential new services.
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