Transportation: A Global Supply Chain Perspective
8th Edition
ISBN: 9781133592969
Author: John J. Coyle, Robert A. Novack, Brian Gibson, Edward J. Bardi
Publisher: Cengage Learning
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Chapter 4, Problem 2SQ
Summary Introduction
To describe: Oligopolistic market structure and determine the alternatives to price competition that exist in such competition and the importance of these alternatives to shippers?
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The supply chain is a conventional notion, but organizations are only really interested in making products that they can sell to customers. Provided they have reliable supplies of materials and reasonable transport for finished products, logistics is irrelevant. Do you think this is true? If yes, explain, and if no, clearly explain as well.
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Transportation: A Global Supply Chain Perspective
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