EBK OPERATIONS MANAGEMENT
EBK OPERATIONS MANAGEMENT
11th Edition
ISBN: 8220103630726
Author: RENDER
Publisher: PEARSON
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Chapter 2, Problem 18DQ
Summary Introduction

To determine: Global operations strategy for McDonald’s.

Introduction:

Operations strategy:

The operations strategy is the approach followed by a firm all over the world in all its servicing areas. The strategy might vary for different locations or be the same depending upon the strategy formulated by the strategic group of the firm.

Multi-domestic strategy:

The strategy is followed by firms to customize their offerings and services in a way that matches local conditions and requirements. They will wary for different locations.

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