HR Company brings the concept of ‘experience economy’ to their operations. The innovation is akin to mass customization of products. The customization not only suits the menu but also the unique sound experience at the HR Company. As defined by the school, the trick is to develop a new game altogether in the business. HR Company has been serving its customers since 1971. They are operating in over 40 locations in the US Country and other locations all over the world. They have a global strategy. They give special consideration to the supply chain of the accompanying store. About half of HR Company’s outlets are franchised because of various political and social factors. The menus and tastes have sometimes tweaked that suit the local tastes and preferences. The company has been expanded keeping tourism in mind. But, the tourism industry is being affected by economic fluctuations. Hence, they move to other destinations with a hope that repeat business from those locals will help them to sustain their stability. To determine: The strategic changes that took place in HR Company since 1971.

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HR Company brings the concept of ‘experience economy’ to their operations. The innovation is akin to mass customization of products. The customization not only suits the menu but also the unique sound experience at the HR Company. As defined by the school, the trick is to develop a new game altogether in the business.

HR Company has been serving its customers since 1971. They are operating in over 40 locations in the US Country and other locations all over the world. They have a global strategy. They give special consideration to the supply chain of the accompanying store.

About half of HR Company’s outlets are franchised because of various political and social factors. The menus and tastes have sometimes tweaked that suit the local tastes and preferences. The company has been expanded keeping tourism in mind. But, the tourism industry is being affected by economic fluctuations. Hence, they move to other destinations with a hope that repeat business from those locals will help them to sustain their stability.

To determine: The strategic changes that took place in HR Company since 1971.

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