Operations Management: Sustainability and Supply Chain Management (12th Edition)
Operations Management: Sustainability and Supply Chain Management (12th Edition)
12th Edition
ISBN: 9780134130422
Author: Jay Heizer, Barry Render, Chuck Munson
Publisher: PEARSON
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Chapter 2, Problem 11DQ
Summary Introduction

To determine: Operations strategy for Southwest Airlines after purchasing AirTran.

Introduction:

Southwest Airlines:

Southwest Airlines Co. is a Major US Airline company known for providing low-cost services. Southwest Airlines acquired AirTran which is another low-cost airline at the end of 2014.

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