UNDERSTANDING BUSINESS LL W/CONNECT
UNDERSTANDING BUSINESS LL W/CONNECT
12th Edition
ISBN: 9781264759927
Author: Nickels
Publisher: MCG
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Chapter 16, Problem 5DCS
Summary Introduction

To discuss: Most effective promotional techniques that prompt the buyer to purchase the products.

Introduction:

Sale promotion is the short term activity that induces the customer to purchase the product offered.

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