Chapter 15.4, Problem 3SA15.1

Summary Introduction

To determine:

Policies that companies might install to ensure social media are used in a productive manner.

Introduction:

Going social has become a part of the organizational culture due to the growing importance, use, speed and ease. Smart phone and advanced technology has made things easy at hand to operate. Social media is useful in many areas today like in employee employer productivity, sales and revenue generation, and developing new ideas. There are many ways in which an organization can gain from social media to achieve its goals by reaching the competitive market.