Management (MindTap Course List)
12th Edition
ISBN: 9781285861982
Author: Richard L. Daft
Publisher: Cengage Learning
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Question
Chapter 15, Problem 3CFCA
Summary Introduction
To determine:
How would Rankin modify his leadership style if he wants to succeed dyer in two years.
Case Summary:
Reflex systems is specialized in selling exercise equipment to high schools and colleges, small to mid-sized businesses for recreation centres, through a national force of 310 salespeople. The company has encountered and won a great level of sales in the recent past. However, it is facing issues with follow up service systems. Therefore, the CEO of the company has planned to implement a new CRM system to rectify these ongoing issues and attract and retain customers. Customer relationship management (CRM), this is an approach and system to manage a favourable and attractive relationship with existing and potential customer. It supports and aids the management of sales, delivery actionable insights, merges with social media and facilitates team management and communication. Further, it enables to manage customer interactions and problems effectively and efficiently. The ultimate goal is to drive sales growth.
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Chapter 15 Solutions
Management (MindTap Course List)
Ch. 15 - Prob. 1OTJVCCh. 15 - Prob. 2OTJVCCh. 15 - Prob. 3OTJVCCh. 15 - Prob. 1DQCh. 15 - Prob. 2DQCh. 15 - Prob. 3DQCh. 15 - Prob. 4DQCh. 15 - Prob. 5DQCh. 15 - Prob. 6DQCh. 15 - Prob. 7DQ
Ch. 15 - Prob. 8DQCh. 15 - Prob. 9DQCh. 15 - Prob. 10DQCh. 15 - Prob. 1EECh. 15 - Prob. 2EECh. 15 - Prob. 3EECh. 15 - Prob. 4EECh. 15 - Prob. 5EECh. 15 - Prob. 6EECh. 15 - Prob. 7EECh. 15 - Prob. 8EECh. 15 - Prob. 9EECh. 15 - Prob. 1SGBCh. 15 - Prob. 1EDCh. 15 - Prob. 2EDCh. 15 - Prob. 3EDCh. 15 - Prob. 1CFCACh. 15 - Prob. 2CFCACh. 15 - Prob. 3CFCA
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