Principles of Marketing, Student Value Edition (17th Edition)
Principles of Marketing, Student Value Edition (17th Edition)
17th Edition
ISBN: 9780134461526
Author: Philip T. Kotler, Gary Armstrong
Publisher: PEARSON
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Chapter 15, Problem 15.8CTE
Summary Introduction

To discuss: The reasons on how social media has changed the public relation process.

Public Relations help a business or individual to develop a constructive notoriety with people in public through different unpaid or received interchanges, including traditional media, social media, and in-person activities. They likewise help customers protect their character amid an emergency that compromises their trustworthiness.

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