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EBK MARKETING
9th Edition
ISBN: 9780134292779
Author: Stuart
Publisher: YUZU
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Chapter 14, Problem 13QA
Summary Introduction
To determine: The reasons for after sale follow-up are important in relationship selling.
Introduction: A Company maintains its relationship, connection and interaction with its present and potential customers through a technique known as Customer relationship management. This relationship helps the company increasing the market share of the company.
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Students have asked these similar questions
Critical Thinking In general, professional selling has
evolved from hard selling to relationship selling. Do
some organizations still use the hard-sell style? If so,
explain. What do you think the future holds for these
organizations? Will the hard sell continue to succeed;
Explain Warehousing?
Should sales people sell alone or work in teams with other people in the company?
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