Steps to be taken to handle negative publicity. Introduction: Bad publicity might easily destroy reputations in a flash quicker than ever before now with the advancement of technology. With the boom of the internet and social media a bad press might spread an idea within a second to millions of people. Even though we cannot take back the whole bunch of ill effects of a false or bad publicity we still can minimize the damages.

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Geert Hofstede's cultural dimensions theory is a framework for cross-cultural communication, which describes the effects of a society's culture on the values of its members, and how these values relate to behavior. The four dimensions that Hofstede identified are: power distance, uncertainty avoidance, masculinity vs. femininity, and individualism vs. collectivism. According to Hofstede's research, the Philippines scores high on the Power Distance Index (PDI), which means that the society accepts an unequal distribution of power and people understand their place in the system. The Uncertainty Avoidance Index (UAI) is also high, indicating that the society does not tolerate uncertainty and ambiguity, and tries to minimize the possibility of such situations by strict laws and rules, safety and security measures. The country scores low on the Individualism (IDV) dimension, which means that the society is Collectivist as compared to Individualist. This is manifest in a close…

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Question

Chapter 13, Problem 7DQ

Summary Introduction

To determine:

Steps to be taken to handle negative publicity.

Introduction:

Bad publicity might easily destroy reputations in a flash quicker than ever before now with the advancement of technology. With the boom of the internet and social media a bad press might spread an idea within a second to millions of people. Even though we cannot take back the whole bunch of ill effects of a false or bad publicity we still can minimize the damages.

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Geert Hofstede's cultural dimensions theory is a framework for cross-cultural communication, which describes the effects of a society's culture on the values of its members, and how these values relate to behavior. The four dimensions that Hofstede identified are: power distance, uncertainty avoidance, masculinity vs. femininity, and individualism vs. collectivism. According to Hofstede's research, the Philippines scores high on the Power Distance Index (PDI), which means that the society accepts an unequal distribution of power and people understand their place in the system. The Uncertainty Avoidance Index (UAI) is also high, indicating that the society does not tolerate uncertainty and ambiguity, and tries to minimize the possibility of such situations by strict laws and rules, safety and security measures. The country scores low on the Individualism (IDV) dimension, which means that the society is Collectivist as compared to Individualist. This is manifest in a close…

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