The written communication and the computer report are important. Introduction: The written communication and computer reports are more accurate than face to face.

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Please original work Background information: Often the challenge in using predictive models boils down to understanding the nature of cause and effect. Although statistical analysis might reveal that two observable events tend to happen at similar times, it does not necessarily mean that one event “causes” the other. What is more important: to understand what will happen next or why it will happen? What implications does your answer have for CRM design? Please cite in text references and add weblinks

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Chapter 13, Problem 5DQ

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To Discuss:

The written communication and the computer report are important.

Introduction:

The written communication and computer reports are more accurate than face to face.

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Please original work Background information: Often the challenge in using predictive models boils down to understanding the nature of cause and effect. Although statistical analysis might reveal that two observable events tend to happen at similar times, it does not necessarily mean that one event “causes” the other. What is more important: to understand what will happen next or why it will happen? What implications does your answer have for CRM design? Please cite in text references and add weblinks

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