Concept explainers
To discuss: The task performed, skills needed, pay, and opportunity outlook in the career.
Introduction: The researcher who studies the market conditions and examines the potential sales for a product or service is known as
Answer to Problem 1CE
Explanation of Solution
There are various skills that are required for becoming a marketing research analyst; there must be at least a bachelor’s degree whereas for some higher positions researchers may require a master’s degree too. The person needs to be strong in mathematics and analytical skills.
The wage rate of a marketing research analyst in this career is:
- Hourly wage rate- $30.40.
- Annual wage rate- $63,230.
The opportunity outlook in the employment of market research analysts is projected to grow 23% from the year 2016 to 2026; this opportunity growth is much faster than the average for all the occupations. This will be due to an increase in use of data and market research in the industrial sector.
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Chapter 13 Solutions
UNDERSTANDING BUSINESS CONNNECT ACCESS
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- Prior to participating in this unit’s discussion: please read Principles of Marketing e-text: Chapter 1: Available at: http://open.lib.umn.edu/principlesmarketing/ , then, summarize the main points. Express how they relate to a situation you encountered. distinguish among needs, wants, demand, consumers, and the marketing principles. How does marketing occur and cite at least one example of marketing in real life and everyday situations?arrow_forwardIf you were to decide on what type of marketing method to employ for your business, what would you choose, and why?arrow_forwardWhat are your projections about the future of marketing? What kind of changes are you expecting in the near future? Think about technological advancements and changes in customers' tastes.arrow_forward