MindTap Introduction to Business for Pride/Hughes/Kapoor's Foundations of Business, 5th Edition, [Instant Access], 1 term (6 months)
MindTap Introduction to Business for Pride/Hughes/Kapoor's Foundations of Business, 5th Edition, [Instant Access], 1 term (6 months)
5th Edition
ISBN: 9781305511538
Author: William M. Pride; Robert J. Hughes; Jack R. Kapoor
Publisher: Cengage Learning US
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Chapter 13, Problem 11DQ
Summary Introduction

To determine: The major ingredients of promotion mix.

Introduction: Promotion mix is basic to meet the data necessities of every single target customers. This essentially implies the underwriting or promotion mix is not considered to gratify just the potential purchaser or just the ongoing purchaser.

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