BUSINESS DRIVEN TECHNOLOGY(LL)-W/ACCESS
BUSINESS DRIVEN TECHNOLOGY(LL)-W/ACCESS
7th Edition
ISBN: 9781260149043
Author: BALTZAN
Publisher: MCGRAW-HILL HIGHER EDUCATION
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Chapter 12, Problem 4CQ
Program Plan Intro

Enterprise resource planning:

  • It is nothing but a planning that joins various departments and its functions all over an organization into a single information system.
  • This planning helps the employees to make their decisions on viewing the wide enterprise information about various business operations.
  • The main motive is to provide common database that supports various functions used by different business departments.

Example:

Consider the departments named sales and accounting that depend on the same data for their own needs.

Supply chain approach:

  • It is an activity that manages the movement of raw materials like services, cash into the organization via factories or warehouses to the end consumers.
  • It also includes organizations that create and deliver products, data and services. It creates trust among their partners.
  • Supply chain management:
    • It contains a wide set of activities like planning, controlling and executing a product’s flow, from obtaining raw materials via distribution to the final consumer in a most efficient and cost-effective way.

Customer relationship management:

  • Customer relationship management is a methodology that manages an organization’s communication with their customers.
  • This method uses client’s history with the company to improve business relationships.
  • Modern customer relationship management constructs sustainable enduring customer relationships that generate value for company and customers.

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