EBK PRINCIPLES OF MARKETING
EBK PRINCIPLES OF MARKETING
17th Edition
ISBN: 9780134461427
Author: Armstrong
Publisher: YUZU
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Chapter 12, Problem 12.6CTE
Summary Introduction

To develop:  A way to overcome the challenges of a company.

Emerging markets:

A country becoming a developed nation by determining its socio-economic factors is called as emerging markets. An emerging market is a country’s economy that is progressing, as there is some liquidity in local debt and equity markets.

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