Business Analytics
3rd Edition
ISBN: 9780135231678
Author: Evans, James R. (james Robert)
Publisher: PEARSON EDUCATION (COLLEGE)
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Textbook Question
Chapter 1, Problem 4PE
For each of the following scenarios, state whether descriptive, predictive, or prescriptive analytics tools would most likely be used.
- a. The chief financial officer for a small manufacturing firm would like to estimate the net profit that the firm could expect over the next three years.
- b. A human resource manager needs to understand whether the company’s current employee mix has the skills and capabilities needed to achieve the goals laid out by a new strategic plan.
- c. A financial advisor would like to develop the best mix of stocks, bonds, and other investments for a client to achieve a comfortable level of risk.
- d. A large service firm wishes to determine how to invest the cash received from its financial product to achieve the best return.
- e. A logistics company wants to better understand the relative profitability of its numerous customers over the past three years.
- f. A disaster relief agency needs to allocate its budget for the next year among various relief efforts and programs.
- g. An automobile company would like to determine the number of vehicles it could sell next year based on the proposed price.
- h. A baseball team would like to set ticket prices for different sections in its stadium to attract the highest number of fans throughout the season.
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Chapter 1 Solutions
Business Analytics
Ch. 1 - Explain why analytics is important in todays...Ch. 1 - Define business analytics.Ch. 1 - State three examples of how business analytics is...Ch. 1 - What are the key benefits of using business...Ch. 1 - What challenges do organizations face in using...Ch. 1 - Prob. 2.1CYUCh. 1 - How do statistical methods enhance business...Ch. 1 - What is operations research/management science?Ch. 1 - How does modern business analytics integrate...Ch. 1 - What are the components of a decision support...
Ch. 1 - Define prescriptive analytics and provide two...Ch. 1 - Define prescriptive analytics and provide two...Ch. 1 - Define prescriptive analytics and provide two...Ch. 1 - State three examples of how data are used in...Ch. 1 - How are data obtained from the Web used in...Ch. 1 - Define big data and list the four characteristics...Ch. 1 - Explain the concepts of data reliability and...Ch. 1 - Define a model and state three common forms of a...Ch. 1 - Prob. 5.2CYUCh. 1 - Prob. 5.3CYUCh. 1 - Define optimization and the characteristics of...Ch. 1 - Explain the importance of assumptions in building...Ch. 1 - What is the difference between uncertainty and...Ch. 1 - List the major phases of problem solving and...Ch. 1 - What lessons did Hewlett-Packard learn about using...Ch. 1 - For each of the following scenarios, state whether...Ch. 1 - Suppose that a manufacturer can produce a part for...Ch. 1 - Use the model developed in Example 1.5 to predict...Ch. 1 - A bank developed a model for predicting the...Ch. 1 - Four key marketing decision options are price (P),...Ch. 1 - Total marketing effort is a term used to describe...Ch. 1 - A manufacturer of headphones is preparing to set...Ch. 1 - PERFORMANCE LAWN EQUIPMENT In each chapter of this...Ch. 1 - Develop a spreadsheet for computing the demand for...Ch. 1 - The Excel file Science and Engineering Jobs shows...Ch. 1 - A new graduate has taken a job with an annual...Ch. 1 - Example 1.2 in the chapter described a scenario...Ch. 1 - Return on investment (ROI) is profit divided by...Ch. 1 - In the Accounting Professionals database, use...Ch. 1 - Prob. 7PEACh. 1 - Prob. 8PEACh. 1 - The worksheet Base Data in the Excel file Credit...Ch. 1 - The Excel file Store and Regional Sales Database...Ch. 1 - Define range names for all the data and model...Ch. 1 - Define range names for all the entities in the...Ch. 1 - Define range names for all the entities in the...
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