Management (14th Edition)
Management (14th Edition)
14th Edition
ISBN: 9780134527604
Author: Stephen P. Robbins, Mary A. Coulter
Publisher: PEARSON
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Chapter 1, Problem 14DQ
Summary Introduction

To determine:

Whether the management of A can raise funds for the organization by relying on the ice bucket challenge conducted in the past.

Introduction:

Fundraising can be defined as the process wherein financial contributions are gathered or collected voluntarily from governmental agencies, charitable foundations, businesses and individuals. In other words, it includes an event or person involved in the collection of funds for a noble cause.

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