Your friend is a Vice President of HR. She says, “Companies with a strong employment brand
Your friend is a Vice President of HR. She says, “Companies with a strong employment brand
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
Related questions
Question
Your friend is a Vice President of HR. She says, “Companies with a strong employment brand
spend less on recruiting than companies without a strong employment brand.” Is this correct?
Expert Solution
Step 1
Generating a reliable and optimistic employer brand needs a lot of work, but it works. An employer brand is fabricated of every single touchpoint you have with applicants and workforces, from the first messages candidates receive to employees’ departure interviews.
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