Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Question
You are working for a company. Your organisation has given you a responsibility to write a memo for the staff Christmas Party. The memo aims to attract your colleagues to attend the Christmas Party. In the memo you will also provide the details of the Party (what, when, where, why).
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