Working with a small group, assume your group designse-business websites. Identify a local company that operateswith little or no online presence. Outline a proposal thatexplains to the firm the benefits of either going online orsignificantly expanding its online presence. Sketch out whatthe firm’s website should look like and the functions it shouldperform.
Working with a small group, assume your group designse-business websites. Identify a local company that operateswith little or no online presence. Outline a proposal thatexplains to the firm the benefits of either going online orsignificantly expanding its online presence. Sketch out whatthe firm’s website should look like and the functions it shouldperform.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Working with a small group, assume your group designs
e-business websites. Identify a local company that operates
with little or no online presence. Outline a proposal that
explains to the firm the benefits of either going online or
significantly expanding its online presence. Sketch out what
the firm’s website should look like and the functions it should
perform.
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