With the above in mind briefly define the following terms in your own words with an aid of an example:

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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Q.2.1
W E
SHALL O
Proudly
SERVE
SOPRITE Checkers Dickn@ay W
The following advert was placed in the Rapport Newspaper on the 29 March and
5 April 2020. The adverts served as a reminder to all consumers that these
retailers will unitedly support South Africa, throughout the Covid – 19 Pandemic.
With the above in mind briefly define the following terms in your own words with
an aid of an example:
4/6
Q.2.1.1
Distribution Channel
Q.2.1.2
Bulk Breaking
Q.2.1.3
Merchandising
Transcribed Image Text:Q.2.1 W E SHALL O Proudly SERVE SOPRITE Checkers Dickn@ay W The following advert was placed in the Rapport Newspaper on the 29 March and 5 April 2020. The adverts served as a reminder to all consumers that these retailers will unitedly support South Africa, throughout the Covid – 19 Pandemic. With the above in mind briefly define the following terms in your own words with an aid of an example: 4/6 Q.2.1.1 Distribution Channel Q.2.1.2 Bulk Breaking Q.2.1.3 Merchandising
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