Which of the following BEST describes an accurate marketing mix core linkage for price and customer cost?
| a. |
A cooler company colors their coolers going in camouflage. Customer receives the feeling of being rugged and adventurous. |
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| b. |
A cooler company portrays user of their coolers going on outdoor adventures in their commercials. Customer receives the feeling of being rugged and adventurous. |
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| c. |
Target offers clothes with modern designs at lower costs than most clothing designers. Customer receives the feeling of being stylish and prestigious. |
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| d. |
Target offers clothes with modern designs at lower costs than most clothing designers. Customer receives good value and the feeling of being stylish |
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