Whether mobile commerce is a standalone entity or an extension of an existing online channel, how does the customer say this is the channel that solidifies its importance as a viable customer alternative? 3. Why is it that the ease of all three shopping behaviors, such as how, where, and when, has changed dramatically? Share your thoughts on these three shopping habits.
Whether mobile commerce is a standalone entity or an extension of an existing online channel, how does the customer say this is the channel that solidifies its importance as a viable customer alternative? 3. Why is it that the ease of all three shopping behaviors, such as how, where, and when, has changed dramatically? Share your thoughts on these three shopping habits.
Chapter14: Retailing
Section: Chapter Questions
Problem 7LO
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1. "Online retail is an established distribution channel," according to the information provided. Do you agree? If you answered yes or no, explain why.
2. Whether mobile commerce is a standalone entity or an extension of an existing online channel, how does the customer say this is the channel that solidifies its importance as a viable customer alternative?
3. Why is it that the ease of all three shopping behaviors, such as how, where, and when, has changed dramatically? Share your thoughts on these three shopping habits.
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