Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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Question
What is some questionnaire about Vince Vinyl and customers?
Expert Solution
Step 1 Introduction
The success of a business depends on its ability to meet the needs and expectations of its customers. In order to achieve this, it is important for companies to understand the attitudes and behaviors of their target audience. This information can be gathered through customer surveys, such as the questionnaire.
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