The process of gathering, evaluating, and presenting data to support decision-making inside an organization is known as business intelligence (BI). It entails transforming unprocessed data into insightful knowledge that can be used for operational, tactical, and strategic decisions. Business intelligence gives companies a deeper understanding of their operations, clients, market trends, and rivals so they can make wise decisions and acquire a competitive edge. Business intelligence is fundamentally about turning unprocessed data into useful knowledge. It entails utilizing a range of methodologies and technologies in order to collect, organize, process, and analyze data in a way that aids organizations in making wise decisions. These choices could be made in relation to a company's operations, marketing, finances, or strategy.
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