There are 5 Marketing Concepts that you should take into consideration when developing Marketing Strategies. Production Concept, Product Concept, Selling Concept, Marketing Concept, Societal Marketing Concept   In this assignment, you will pick out a company that you choose to do some research on. The 5 Marketing Concepts is what you are looking for in that company. An example is Nike, "The early Nike marketing strategy succeeded by selling benefits, not products. ... His only goal was to promote a sport and an idea that he believed in." https://coschedule.com/blog/nike-marketing-strategy/ To complete this assignment answer the 5 concepts of your company of choice.

Practical Management Science
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ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
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There are 5 Marketing Concepts that you should take into consideration when developing Marketing Strategies.

  1. Production Concept,
  2. Product Concept,
  3. Selling Concept,
  4. Marketing Concept,
  5. Societal Marketing Concept  

In this assignment, you will pick out a company that you choose to do some research on. The 5 Marketing Concepts is what you are looking for in that company. An example is Nike, "The early Nike marketing strategy succeeded by selling benefits, not products. ... His only goal was to promote a sport and an idea that he believed in." https://coschedule.com/blog/nike-marketing-strategy/

To complete this assignment answer the 5 concepts of your company of choice.

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