The sales and finance team of a car company is evaluating a new proposed luxury model of its brand that will require an investment of $1Billion in a new machine for car interior decoration. Demand for the company’s car is expected to begin at 100,000 units in year 1, with 10% annual growth thereafter. Production cost will be $40,000 per unit in the first year, and increase by a rate of either 3% or 5% per year as a result of wage increase. Selling price will start at $35,000 and increase by 5% of the production cost. The model will be phased out at the end of year 10. In addition, 0.3%, 2% and 1% of before tax profit per year will be spent on social corporate responsibility, commercial (including promotions) and recalls respectively. Assume taxes will be 30% of yearly profit and that inflation will remain at 0% per year throughout the 10 year of production. Also assume interest rate is expected to be 3% per year in the first 5 years and 5% in the last 5 years. a. Based on present worth analysis, is the proposed investment profitable if production cost increases by a rate of 3% per year as a result of wage increase? Justify your answer.  b. Based on present worth analysis, is the proposed investment profitable if production cost increases by a rate of 5% per year as a result of wage increase? Justify your answer

Essentials Of Investments
11th Edition
ISBN:9781260013924
Author:Bodie, Zvi, Kane, Alex, MARCUS, Alan J.
Publisher:Bodie, Zvi, Kane, Alex, MARCUS, Alan J.
Chapter1: Investments: Background And Issues
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The sales and finance team of a car company is evaluating a new proposed luxury model of its
brand that will require an investment of $1Billion in a new machine for car interior decoration.
Demand for the company’s car is expected to begin at 100,000 units in year 1, with 10% annual growth thereafter. Production cost will be $40,000 per unit in the first year, and increase by a rate of either 3% or 5% per year as a result of wage increase. Selling price will start at $35,000 and increase by 5% of the production cost. The model will be phased out at the end of year 10. In addition, 0.3%, 2% and 1% of before tax profit per year will be spent on social corporate responsibility, commercial (including promotions) and recalls respectively. Assume taxes will be 30% of yearly profit and that inflation will remain at 0% per year throughout the 10 year of production. Also assume interest rate is expected to be 3% per year in the first 5 years and 5% in the last 5 years.
a. Based on present worth analysis, is the proposed investment profitable if production cost increases by a rate of 3% per year as a result of wage increase? Justify your answer. 
b. Based on present worth analysis, is the proposed investment profitable if production cost increases by a rate of 5% per year as a result of wage increase? Justify your answer.

Expert Solution
Step 1

The question is based on the concept of present worth calculation in different cash flow situation.

Step 2

Answer a) Production cost increases by a rate of 3% per year

year   0 1 2 3 4 5 6 7 8 9 10
Cost of Machine   -$1,00,00,00,000                    
                         
Demand in units with growth of 10% every year D   100000 110000 121000 133100 146410 161051 177156.1 194871.71 214358.881 235794.7691
Production Cost per unit with growth of 3% C   $40,000 $41,200.00 $42,436.00 $43,709.08 $45,020.35 $46,370.96 $47,762.09 $49,194.95 $50,670.80 $52,190.93
Selling Price per Unit increase by 5% of the production cost S   $35,000 $37,060.00 $39,181.80 $41,367.25 $43,618.27 $45,936.82 $48,324.92 $50,784.67 $53,318.21 $55,927.76
                         
Revenue from sales R=D*S   $3,50,00,00,000 $4,07,66,00,000 $4,74,09,97,800 $5,50,59,81,507 $6,38,61,51,148 $7,39,81,70,761 $8,56,10,55,133 $9,89,64,95,892 $11,42,92,32,316 $13,18,74,72,931
Production cost PC=D*C   -$4,00,00,00,000 -$4,53,20,00,000 -$5,13,47,56,000 -$5,81,76,78,548 -$6,59,14,29,795 -$7,46,80,89,958 -$8,46,13,45,922 -$9,58,67,04,930 -$10,86,17,36,685 -$12,30,63,47,664
Gross Profit GP=R-PC   -$50,00,00,000 -$45,54,00,000 -$39,37,58,200 -$31,16,97,041 -$20,52,78,647 -$6,99,19,197 $9,97,09,211 $30,97,90,963 $56,74,95,631 $88,11,25,266
Social corporate responsibility (0.3%) CSR=GP*0.3%   0 0 0 0 0 0 -299127.6322 -929372.8886 -1702486.892 -2643375.799
Commercial (including promotions) (2%) CP=GP*2%   0 0 0 0 0 0 -1994184.215 -6195819.257 -11349912.61 -17622505.33
Recall (1%) R=GP*1%   0 0 0 0 0 0 -997092.1074 -3097909.629 -5674956.307 -8811252.664
                         
Profit Before tax PBT=GP+CSR+CP+R   -$50,00,00,000 -$45,54,00,000 -$39,37,58,200 -$31,16,97,041 -$20,52,78,647 -$6,99,19,197 $9,64,18,807 $29,95,67,861 $54,87,68,275 $85,20,48,133
Tax (30%) T=PBT*-30%   $15,00,00,000 $13,66,20,000 $11,81,27,460 $9,35,09,112 $6,15,83,594 $2,09,75,759 -$2,89,25,642 -$8,98,70,358 -$16,46,30,482 -$25,56,14,440
Net cash flow after tax NP=PBT-T -$1,00,00,00,000 -$35,00,00,000 -$31,87,80,000 -$27,56,30,740 -$21,81,87,928 -$14,36,95,053 -$4,89,43,438 $6,74,93,165 $20,96,97,503 $38,41,37,792 $59,64,33,693
                         
Present value factor 3% for first 5 year PV 1 0.970873786 0.942595909 0.915141659 0.888487048 0.862608784          
Present value factor 5% for last 5 year PV             0.746215397 0.71068133 0.676839362 0.644608916 0.613913254
                         
Present value of cash flow PCF=PV*NP -$1,00,00,00,000 -$33,98,05,825 -$30,04,80,724 -$25,22,41,173 -$19,38,57,148 -$12,39,52,615 -$3,65,22,346.95 $4,79,66,132.10 $14,19,31,523.99 $24,76,18,646.07 $36,61,58,548.89
                         
Present worth  PW = SUM of PCF -$1,44,31,84,981                    

The project is not profitable at 3% growth in production cost

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