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The primary determination of the whether an innovation is continuous, discontinuous or dynamically continuous is the level of technology needed to create the innovation the length of time it takes to create the innovation the increase in sales of the innovation O Changes in the consumers' behavior in order to use the product

The primary determination of the whether an innovation is continuous, discontinuous or dynamically continuous is the level of technology needed to create the innovation the length of time it takes to create the innovation the increase in sales of the innovation O Changes in the consumers' behavior in order to use the product

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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QUESTION 49 The primary determination of the whether an innovation is continuous, discontinuous or dynamically continuous is the level of technology needed to create the innovation the length of time it takes to create the innovation the increase in sales of the innovation Changes in the consumers' behavior in order to use the product QUESTION 50 When a new innovation like artificial intelligence is provided to society, most people are early adopters. O True False
Transcribed Image Text:QUESTION 49 The primary determination of the whether an innovation is continuous, discontinuous or dynamically continuous is the level of technology needed to create the innovation the length of time it takes to create the innovation the increase in sales of the innovation Changes in the consumers' behavior in order to use the product QUESTION 50 When a new innovation like artificial intelligence is provided to society, most people are early adopters. O True False
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