The following data are from an experiment designed to investigate the perception of corporate ethical values among individuals who are in marketing. Three groups are considered: management, research and advertising (higher scores indicate higher ethical values). Marketing Managers Marketing Research Advertising 5 10 10 4 4 5 10 5 a. Compute the values identified below (to 2 decimal, if necessary). Sum of Squares, Treatment Sum of Squares, Error Mean Squares, Treatment Mean Squares, Error b. Use a = .05 to test for a significant difference in perception among the three groups. Calculate the value of the test statistic (to 2 decimals). The p-value is less than .01 What is your conclusion? Conclude the mean perception scores for the three groups are not all the same c. Using a = .05, determine where differences between the mean perception scores occur. Calculate Fisher's LSD value (to 2 decimals). Test whether there is a significant difference between the means for marketing managers (1), marketing research specialists (2), and advertising specialists (3). Test whether there is a significant difference between the means for marketing managers (1), marketing research specialists (2), and advertising specialists (3). Difference Absolute Value Conclusion Significant difference Significant difference Significant difference

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The following data are from an experiment designed to investigate the perception of corporate ethical values among individuals who are in marketing. Three groups are considered: management, research and advertising (higher scores indicate higher ethical values).

Marketing Managers Marketing Research Advertising
5 10 5
4 10 6
3 9 5
4 9 4
5 10 5
3 9 5

a. Compute the values identified below (to 2 decimal, if necessary).

Sum of Squares, Treatment  
Sum of Squares, Error  
Mean Squares, Treatment  
Mean Squares, Error  

b. Use  =.05 to test for a significant difference in perception among the three groups.

Calculate the value of the test statistic (to 2 decimals).

 

 

The following data are from an experiment designed to investigate the perception of corporate ethical values among individuals who are in marketing. Three groups are considered:
management, research and advertising (higher scores indicate higher ethical values).
Marketing Managers
Marketing Research
Advertising
5
10
10
4
4
5
10
5
a. Compute the values identified below (to 2 decimal, if necessary).
Sum of Squares, Treatment
Sum of Squares, Error
Mean Squares, Treatment
Mean Squares, Error
b. Use a = .05 to test for a significant difference in perception among the three groups.
Calculate the value of the test statistic (to 2 decimals).
The p-value is less than .01
What is your conclusion?
Conclude the mean perception scores for the three groups are not all the same
c. Using a = .05, determine where differences between the mean perception scores occur.
Calculate Fisher's LSD value (to 2 decimals).
Test whether there is a significant difference between the means for marketing managers (1), marketing research specialists (2), and advertising specialists (3).
Transcribed Image Text:The following data are from an experiment designed to investigate the perception of corporate ethical values among individuals who are in marketing. Three groups are considered: management, research and advertising (higher scores indicate higher ethical values). Marketing Managers Marketing Research Advertising 5 10 10 4 4 5 10 5 a. Compute the values identified below (to 2 decimal, if necessary). Sum of Squares, Treatment Sum of Squares, Error Mean Squares, Treatment Mean Squares, Error b. Use a = .05 to test for a significant difference in perception among the three groups. Calculate the value of the test statistic (to 2 decimals). The p-value is less than .01 What is your conclusion? Conclude the mean perception scores for the three groups are not all the same c. Using a = .05, determine where differences between the mean perception scores occur. Calculate Fisher's LSD value (to 2 decimals). Test whether there is a significant difference between the means for marketing managers (1), marketing research specialists (2), and advertising specialists (3).
Test whether there is a significant difference between the means for marketing managers (1), marketing research specialists (2), and advertising specialists (3).
Difference Absolute Value
Conclusion
Significant difference
Significant difference
Significant difference
Transcribed Image Text:Test whether there is a significant difference between the means for marketing managers (1), marketing research specialists (2), and advertising specialists (3). Difference Absolute Value Conclusion Significant difference Significant difference Significant difference
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