The Case: Suppose Mercedes Chan was the young employee of the company, who had been pushed by her boss to increase profit of the company; the 20-year-old customer was the victim; and the ethical issue was about Mercedes Chan’s ethical dilemma if she should make profit by all means or act as whistle blower in the case study. The case was set at the moment just right before the 20-year-old customer was lured into paying the loan. Mercedes Chan kind of sensed the company’s trick but her supervisor forced her to “seize the opportunity “to make profit by all means. She was considering whether she should still induce her customer to pay the loan. Question: Evaluate any TWO of the six factors in the Issue Intensity model (Exhibit 6.7) to determine how important the ethical issue is to Mercedes Chan. State specifically your conclusion whether the issue intensity is high OR low to her.
The Case: Suppose Mercedes Chan was the young employee of the company, who had been pushed by her boss to increase profit of the company; the 20-year-old customer was the victim; and the ethical issue was about Mercedes Chan’s ethical dilemma if she should make profit by all means or act as whistle blower in the case study. The case was set at the moment just right before the 20-year-old customer was lured into paying the loan. Mercedes Chan kind of sensed the company’s trick but her supervisor forced her to “seize the opportunity “to make profit by all means. She was considering whether she should still induce her customer to pay the loan. Question: Evaluate any TWO of the six factors in the Issue Intensity model (Exhibit 6.7) to determine how important the ethical issue is to Mercedes Chan. State specifically your conclusion whether the issue intensity is high OR low to her.
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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Question
The Case:
Suppose Mercedes Chan was the young employee of the company, who had been pushed
by her boss to increase profit of the company; the 20-year-old customer was the victim; and the ethical issue was about Mercedes Chan’s ethical dilemma if she should make profit by all means or act as whistle blower in the case study.
The case was set at the moment just right before the 20-year-old customer was lured into paying the loan. Mercedes Chan kind of sensed the company’s trick but her supervisor forced her to “seize the opportunity “to make profit by all means. She was considering whether she should still induce her customer to pay the loan.
Question: Evaluate any TWO of the six factors in the Issue Intensity model (Exhibit 6.7) to determine how
important the ethical issue is to Mercedes Chan. State specifically your conclusion whether the issue
intensity is high OR low to her.
Transcribed Image Text:Exhibit 6.7 Issue Intensity
How much agreement
is there that this
action is wrong?
How many people
will be harmed?
How likely is it
that this action
will cause harm?
Consensus
of Wrong
Greatness
of Ham
Probability
of Harm
Issue Intensity
Concentration
Immediacy of
Consequences
of Effect
Proximity to
Victim(s)
How concentrated
Will harm be felt
immediately?
is the effect of the
action on the victim(s)?
How close are the
potential victims?
As Exhibit 6.7 shows, six characteristics determine issue intensity or how important an
ethical issue is to an individual: greatness of harm, consensus of wrong, probability of
harm, immediacy of consequences, proximity to victim(s), and concentration of effect.
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