Some factors to consider in assessing the existing level ofcompetitive intensity in an industry are:Select one:a. country of origin of management teamO b. similarity of competitors' marketing strategiesc. history of price warsO d. history of price wars and similarity of competitors' marketingstrategies.O e. history of price wars, similarity of competitors' marketingstrategies and country of origin of management team.Clear my choice

In the given multiple choice question, we are given a scenario of competitive intensity in an…

Answered: Some factors to consider in assessing…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Identify and describe an American firm of your choice that is challenged in its production operations to support its basic business needs to manufacture a high-quality product, safely, within budget, and on schedule. Its operations management is characterized by a culture that supports the vision and mission statements. This business problem (its production operations) includes a mismanaged supply chain, massive overtime wage payouts to make up for lost time injuries, increasing turnover and no shows at the work site, and where there is a spike in customer complaints resulting in business loss and narrowing profit margins. As a decision maker, what action plan would you recommend to the senior leadership of the organization to take it from its current conditions to bring it closer to its ideal operating conditions (to become a company known for zero-defects, excellence in supply chain management, customer satisfaction, safe and reliable high-quality products, value to the customer,…
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Braf's Manufacturing (https://www.uncappedmarketplace.gy/vendor/brafs-manufacturing/) You are hired as a consultant by Tokyo Inc. to prepare a report based on the undermentioned criteria. Braf's Manufactoring located in Guyana is apart of the agro-processing sector. Braff Manufactoring produced products such plantain flour, barley flour, tamarind balls and ground nutmeg.) but does not currently operate outside the Caribbean CARICOM region. You will conduct a comprehensive study of the international business environment, that is, the geography, culture, government, history, economics, and politics of a new country, outside of the region, from which you believe the company and its product (s) could operate profitably. Propose a strategy for internationalization. Looking particularly at entry strategies that could be utilized as discussed in the course. You will need to keep in mind the domestic realities of the company and its product (s) by conducting a situation analysis to…
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