situation I want to improve: using a pumace stone on myself 2 pain points: - When I use my pumace stone in the shower, it can be uncomfortable for my back to reach the bottom of my feet. - When I use my pumace stone on a towel in the living room, I end up with a huge mess to clean up which can be time consuming- Conduct primary research to determine which of the situations and resulting pain points from your list are prevalent, and whether people would be willing to pay for a solution. what are 5-10 primary research questions about the situations and pain points?

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
icon
Related questions
Question

situation I want to improve: using a pumace stone on myself

2 pain points: - When I use my pumace stone in the shower, it can be uncomfortable for my back to reach the bottom of my feet. - When I use my pumace stone on a towel in the living room, I end up with a huge mess to clean up which can be time consuming-

Conduct primary research to determine which of the situations and resulting pain points from your list are prevalent, and whether people would be willing to pay for a solution. what are 5-10 primary research questions about the situations and pain points?

Expert Solution
steps

Step by step

Solved in 3 steps

Blurred answer
Knowledge Booster
Team dynamics
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, marketing and related others by exploring similar questions and additional content below.
Similar questions
Recommended textbooks for you
Principles Of Marketing
Principles Of Marketing
Marketing
ISBN:
9780134492513
Author:
Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:
Pearson Higher Education,
Marketing
Marketing
Marketing
ISBN:
9781259924040
Author:
Roger A. Kerin, Steven W. Hartley
Publisher:
McGraw-Hill Education
Foundations of Business (MindTap Course List)
Foundations of Business (MindTap Course List)
Marketing
ISBN:
9781337386920
Author:
William M. Pride, Robert J. Hughes, Jack R. Kapoor
Publisher:
Cengage Learning
Marketing: An Introduction (13th Edition)
Marketing: An Introduction (13th Edition)
Marketing
ISBN:
9780134149530
Author:
Gary Armstrong, Philip Kotler
Publisher:
PEARSON
MKTG 12:STUDENT ED.-TEXT
MKTG 12:STUDENT ED.-TEXT
Marketing
ISBN:
9781337407595
Author:
Lamb
Publisher:
Cengage
Contemporary Marketing
Contemporary Marketing
Marketing
ISBN:
9780357033777
Author:
Louis E. Boone, David L. Kurtz
Publisher:
Cengage Learning