Describe the characteristics and features of self-checkout koisk .

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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Describe the characteristics and features of self-checkout koisk .

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Self-service kiosks are interactive computer terminals that give customers access to information, such as inventory availability, menus, queuing, travel plans and more. Prior to kiosk technology becoming widely adopted, cost-conscious businesses had to choose between a faster checkout or fewer employees working the floor. Now kiosks make it possible to do both without sacrificing growth or profit margins.

There are different types of self-service kiosks, ranging from ruggedized tablets in secured enclosures to free-standing stations. Businesses are loaded with hazards, ranging from liquids, steam, temperature fluctuations, to food particles and rough handling. A device’s IP rating will tell you the level of protection the unit has against damage from particles and liquids. A higher number means a more tightly-sealed device that will last longer. Kiosks are used heavily, so they typically have an IP64 rating to protect against dust, splashes, drops and damage.

Self-service kiosks have become a frequent fixture in many of our lives in recent years. Whether we’re looking for a quick way to pay and go at supermarket checkouts, ordering at a fast food outlet, or using information points in train stations, airports, at conferences or events, these devices come in lots of shapes and sizes.

Also sometimes known as an interactive kiosk, a self-service kiosk is essentially a screen device at a fixed point, but unlike a standard tablet kiosk, a self service tablet kiosk is one that someone uses themselves. The self-service kiosk definition is a small, self-standing structure, used to display information or facilitate an action. It could be a point of sale (PoS) self-service touch screen kiosk check-out, like those used in supermarkets up and down the country, an information point in a tourist attraction, or a kiosk in an airport that allows people to check-in without joining a counter queue. The self-service kiosk meaning will be different for everyone, depending on your specific planned application.

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