Answered: Since we will be using TV commercials… | bartleby

Principles Of Marketing

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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Related questions

Question

Since we will be using TV commercials
and YouTube advertisements, what are
some of the metrics we will use to
Nia
gauge our success
Select all that apply, then click Submit below
Engagements
Click-Through Rate
Number of Viewers

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