SCALE FOR A+Points Range: 37.8 – 42Thoroughly developed an argument supporting the importance of a strategic plan for the success of the defined business.Points Range: 50.4 – 56Thoroughly created a mission statement for the company explaining how the mission will be essential to the company’s success.Points Range: 50.4 – 56Thoroughly created a vision statement for the company explaining how the vision statement supports the company’s mission.Points Range: 37.8 – 42Thoroughly established five (5) key objectives for the company encompassing operational, financial, and human resource aspects of the business; thoroughly justified why each of these objectives is essential to the success of the business.Points Range: 37.8 – 42Thoroughly justified how the five (5) key objectives established support the mission and vision statements of the company as defined in the assignment.Points Range: 12.6 – 14Exceeds number of required references; all references high quality choices.Points Range: 25.2 – 280-2 errors present.

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
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SCALE FOR A+Points Range: 37.8 – 42Thoroughly developed an argument supporting the importance of a strategic plan for the success of the defined business.Points Range: 50.4 – 56Thoroughly created a mission statement for the company explaining how the mission will be essential to the company’s success.Points Range: 50.4 – 56Thoroughly created a vision statement for the company explaining how the vision statement supports the company’s mission.Points Range: 37.8 – 42Thoroughly established five (5) key objectives for the company encompassing operational, financial, and human resource aspects of the business; thoroughly justified why each of these objectives is essential to the success of the business.Points Range: 37.8 – 42Thoroughly justified how the five (5) key objectives established support the mission and vision statements of the company as defined in the assignment.Points Range: 12.6 – 14Exceeds number of required references; all references high quality choices.Points Range: 25.2 – 280-2 errors present.

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