Reflect on Real Estate Negotiations by summarizing at least five (5) key takeaways. You are also expected to incorporate some critical analysis of the information presented (with questions, comparisons or even examples).
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Reflect on Real Estate Negotiations by summarizing at least five (5) key takeaways.
You are also expected to incorporate some critical analysis of the information presented (with questions, comparisons or even examples).
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- Your store has begun making a new meal-replacement drink—it costs $5.00 to produce a 6-pack of drinks (or $0.83.33 per drink). These drinks are being marketed as full meal replacements for individuals who are looking to lose weight. You and a small team have been tasked with pricing this product, as well as proposing the in-store display for its sale. Part 1 Your task is to propose a price for this new drink product. Take into account the cost of producing the product, the potential cost of transporting the product and marketing the product. Your company is trying something new with this product; while the store has sold this type of drink before, this is the first time they have produced such a product. Your company has had success in selling other company-branded food products but having its own branded product will be a new venture. Write a short essay (400 words minimum) outlining your reasoning for the price you choose. Be sure to include the specifics of production,…Assume General Mills has to decide how to invest millions of dollars to try to expand its dessert and yogurt businesses. To allocate this money between these two businesses, what information would General Mills like to have?Categorize the situation as primarily indicating 1 - an incentive to commit fraud 2 - an opportunity to commit fraud 3- a rationalization for committing fraud state the reasoning behind the category you choose Scenario: There was intense pressure to keep the corporation's stock from declining further. This pressure came from investors, analysts, and the CEO, whose financial well-being was significantly dependent on the corporation's stock price
- Your city is planning to open its new town hall and courthouse in six months. A big celebration is being planned. You have been asked to market the event, for maximum exposure and citizen participation. You have been told that a press kit is necessary, but that you should seek other marketing avenues as well. 1. What items may you include in your press kit? 2. What details must you include in your press release? 3. What other community assets may you solicit to support the marketing program?A Marketing Information System consists of at least four (4) elements: internal data/records, marketing intelligence, decision tools/models and marketing research. They are extremely useful because they help managers to make better decisions that satisfy clients, reduce risk, save money or enhance profits. 1. Design a Marketing Information System for an organisation of your choice. Select the components of the System that in your opinion are the most desirable for the organisation you have selected. 2. Explain why you have selected these components and how you expect them to assist marketing managers with their decision making.In order for a market to exisit, there must be a need for a product, ability to pay, willing to buy, authority to buy, and be a group large enough to result in a profit. Without these, you do not have a viable market. What are some things a person can do to prevent not having a viable market?
- As a database marketing consultant you have been asked by a client who runs a tourism destination to explain the value of building a customer database. Write a proposal justifying what information you would hold on the database,evaluate the benefits it would deliver and explain how you would maintain this data. What are the legal and regulatory issues in managing the database?Imagine a scenario where the head of sales for a luxury automotive brand is venturing into a new market renowned for its discerning and affluent clientele. This market is brimming with well-established competitors, each offering a diverse array of high-end vehicles and bespoke services. The head of sales faces a formidable challenge: to devise an intricate personal selling strategy that not only sets their brand apart from competitors but also fosters enduring connections with potential buyers. In this fiercely competitive environment, how can the head of sales harness the power of data analytics, sophisticated CRM systems, and state-of-the-art technology to customize the sales process according to individual preferences and lifestyle choices?A hotel chain’s database has information on guests thatincludes demographics, number of visits, and roompreferences. Describe how the chain can use this information to develop several relationship marketing programs.How can it use a more general database to identify potentialcustomers and personalize its communications with them?
- "MY BUYER PERSONA" In this activity, you are going to create a BUYER PERSONA for Apple Inc. A buyer persona sample question is provided below for you to follow. A buyer persona is a description of a semi-fictional character that represents an ideal customer for a certain business. It is a detailed summary of the characteristics, qualities, and habits of a person who is part of the target market.Assume that you are a national sales manager. You will be opening a new branch forwhich you intend to promote one of the existing salespersons as a branch salesmanager. What would be the criteria you look for in selecting a person for theposition of branch sales manager? What kind of changes will take place in theposition of the salesperson’s role due to the promotion?You have just been hired as a brand manager of toothpaste for a large consumer products company. Your job mainly involves encouraging the advertising and production groups to promote and manufacture your product more effectively. These departments aren’t under your direct authority, although company procedures indicate that they must complete certain tasks requested by brand managers. Describe the sources of power you can use to ensure that the advertising and production departments will help you make and sell toothpaste more effectively.
