Read. Choose T (True) or F (False). Correet the false statements. Mark: How do you do? I'm Mark Applegate. Alberto: I'm Alberto Zouboni. I think I've heard that name somewhere before. Well, it's hard to remember everyone we meet - we meet so many people at these conferences. You've probably heard of Zouboni Enterprises. My Mark: Alberto: grandfather slarted the company seventy years ago, and I took over running the business from my own father a few years ago. Where do you work. Mark? Mark: I'm at Smithson's Steel. I work in the design department. Ir've been there for about ten years. I started as assistant to the chief designer and then, after a year or two, I got a promotion to designer. Then last year, I was made Head of Design. Do you have a big team working for you? Yes, and it's expanding. When I started, there were two designers, three assistants like me, and the Head of Design, but now there are fifteen of us and the company is planning to take on another five assistants next year. What about you? We're growing, too. We've had some good orders in the last eighteen months and we've been able to develop in certain areas, particularly in South America, making traditional products using local workers and Alberto: Mark: Alberto: materials. Did you bring any members of staff with you? Yes, five heads of department are here with me. What about you? It's the same with us. All the managers anre here as well as a couple of the assistants. My wife is here somewhere, too. Dues she work with you? No, not in my company. She actually works for our biggest competitor! Mark: Alberto: Mark: Alberto: Mark: Alberto: That must be fun! Yes! Are you married? Yes, I am, but my wife isn't very fond of these events. She has her own business and she doesn't have the time to come with me. Anyway, I have a workshop to present soon, so I have to go. Well, here's my card. Good luck with your presentation. Mark: Alberto: Mark: 8. Mark and Alberto are attending a business lunch.
Read. Choose T (True) or F (False). Correet the false statements. Mark: How do you do? I'm Mark Applegate. Alberto: I'm Alberto Zouboni. I think I've heard that name somewhere before. Well, it's hard to remember everyone we meet - we meet so many people at these conferences. You've probably heard of Zouboni Enterprises. My Mark: Alberto: grandfather slarted the company seventy years ago, and I took over running the business from my own father a few years ago. Where do you work. Mark? Mark: I'm at Smithson's Steel. I work in the design department. Ir've been there for about ten years. I started as assistant to the chief designer and then, after a year or two, I got a promotion to designer. Then last year, I was made Head of Design. Do you have a big team working for you? Yes, and it's expanding. When I started, there were two designers, three assistants like me, and the Head of Design, but now there are fifteen of us and the company is planning to take on another five assistants next year. What about you? We're growing, too. We've had some good orders in the last eighteen months and we've been able to develop in certain areas, particularly in South America, making traditional products using local workers and Alberto: Mark: Alberto: materials. Did you bring any members of staff with you? Yes, five heads of department are here with me. What about you? It's the same with us. All the managers anre here as well as a couple of the assistants. My wife is here somewhere, too. Dues she work with you? No, not in my company. She actually works for our biggest competitor! Mark: Alberto: Mark: Alberto: Mark: Alberto: That must be fun! Yes! Are you married? Yes, I am, but my wife isn't very fond of these events. She has her own business and she doesn't have the time to come with me. Anyway, I have a workshop to present soon, so I have to go. Well, here's my card. Good luck with your presentation. Mark: Alberto: Mark: 8. Mark and Alberto are attending a business lunch.
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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