Read the situation below and identify if it is: Coordination of effort Common goal or purpose Division of labor Hierarchy of authority Integration of work units Integration Coordination Structural Mechanisms

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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Read the situation below and identify if it is: Coordination of effort Common goal or purpose Division of labor Hierarchy of authority Integration of work units Integration Coordination Structural Mechanisms
1. CEO X advised the whole departments especially marketing
department, sales departments, operation department to work
interdependent to reach the target sales for the last quarter of the
fiscal year.
Transcribed Image Text:1. CEO X advised the whole departments especially marketing department, sales departments, operation department to work interdependent to reach the target sales for the last quarter of the fiscal year.
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