Question 1 From the answers available select all options that could be potential customer 'costs? Switching costs Monetary costs Emotional costs Opportunity costs Question 2 The value of a market offering is ultimately determined by: The shareholder The customer The value exchange rate The CEO of the organisation Question 3 Lots of research has shown us that an organisation-wide customer
Question 1 From the answers available select all options that could be potential customer 'costs? Switching costs Monetary costs Emotional costs Opportunity costs Question 2 The value of a market offering is ultimately determined by: The shareholder The customer The value exchange rate The CEO of the organisation Question 3 Lots of research has shown us that an organisation-wide customer
Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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Question 1
From the answers available select all options that could be potential customer 'costs?
- Switching costs
- Monetary costs
- Emotional costs
- Opportunity costs
Question 2
The value of a market offering is ultimately determined by:
- The shareholder
- The customer
- The value exchange rate
- The CEO of the organisation
Question 3
Lots of research has shown us that an organisation-wide customer and market orientation has:
A negative effect on organisational performance
No effect on organisational performance
A positive effect on organisational performance
Research into this area has not been conducted yet
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